Source link : https://sandiego365.info/2025/12/04/serving-the-fastest-growing-sport-san-diego-business-journal/

San Diego is positioning itself at the forefront of what industry experts are calling “the fastest growing sport” in the nation. As participation and viewership surge, local businesses are seizing new opportunities to support and capitalize on this dynamic market. The San Diego Business Journal explores how the region’s entrepreneurs, investors, and institutions are contributing to the development and expansion of this rapidly evolving athletic arena, highlighting the economic impact and innovative approaches shaping its future.

The Rise of Pickleball and Its Impact on San Diego’s Economy

San Diego has rapidly become a hotspot for pickleball enthusiasts, fueling a remarkable economic upswing. Local businesses, from sports equipment retailers to hospitality sectors, are reaping the benefits of this rising tide. Pickleball courts are multiplying across parks and community centers, attracting not only residents but also tourists eager to experience the game that’s taking the nation by storm. This influx has translated into increased spending on equipment, apparel, and related services, stimulating job growth and invigorating the regional economy.

Key economic drivers tied to pickleball in San Diego include:

  • Expansion of sports facility construction and maintenance
  • Growth in pickleball-specific retail and e-commerce
  • Rising hotel bookings linked to regional tournaments
  • Increased local dining and entertainment revenues during events
SectorPickleball Revenue…

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Author : Ava Thompson

Publish date : 2025-12-04 22:27:00

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