Source link : https://tech365.info/celebrating-10-years-of-lifecycle-benefit-a-decade-of-innovation-and-success/
Celebrating 10 years of Cisco Lifecycle Benefit
A decade. Ten years. 40 quarters. 120 months. Nevertheless you measure it, that’s a exceptional milestone. This 12 months, I’m proud to mark a decade of Cisco Lifecycle Benefit—a journey outlined by innovation, progress, and shared success.
The Digital Revolution: Then and Now
It’s onerous to imagine 10 years in the past, “digital customer experience” was one thing we primarily talked about in future tense. It was on our radar as an rising revolution within the trade, however buyer engagement was nonetheless pretty conventional—assume spreadsheets, telephone calls, and a variety of elbow grease. Digital was a buzzword, not a enterprise mannequin.
Digital Is the Playbook
Quick ahead to at the moment, and a digital-first buyer expertise isn’t simply a part of the playbook, it’s the playbook. The overwhelming majority of B2B interactions between suppliers and clients now happen in digital channels. Clients overwhelmingly choose it that method – in truth, in accordance with Gartner, 56% of consumers say they solely contact a rep as a final resort, and practically 40% of Gen Z clients will abandon a service challenge altogether if they’ll’t resolve it in self-service. Digital is a very powerful method we have interaction clients, and in some cases, it’s the one method clients are engaged. All through this transformation, one factor has remained fixed: our dedication to participating with and thru our…
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Author : tech365
Publish date : 2025-10-20 15:23:00
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