Source link : https://tech365.info/iphone-gross-sales-lastly-bounce-again-in-china/
Apple noticed its first year-over-year iPhone gross sales progress in China in two years throughout the second quarter of 2025, based on new information from Counterpoint Analysis, marking a brief reversal of a chronic decline in one among its most strategically important markets.
The info signifies that iPhone gross sales in mainland China grew 8% year-over-year between April 1 and June 22, 2025. This era represents Apple’s first quarterly gross sales improve within the area because the second quarter of 2023. The expansion is attributed primarily to aggressive value changes in Might, forward of the nation’s mid-year 618 buying competition, and bolstered by a nationwide subsidy program that supported smartphone purchases.
In Might, Chinese language e-commerce platforms reminiscent of JD.com and Tmall began providing heavy reductions on the iPhone 16 lineup, in some instances providing as much as 2,530 yuan ($351) off retail costs. Concurrently, Apple elevated the worth of trade-in credit for older iPhone fashions to incentivize upgrades. Choose units priced beneath 6,000 yuan bought instantly from Apple additionally certified for as much as 500 yuan in authorities subsidies, with sure Mac fashions eligible for reductions of as a lot as 2,000 yuan.
Apple’s rebound in China follows a chronic downturn. From the third quarter of 2022 by the primary quarter of 2025, Apple skilled year-over-year income declines in China for all however one quarter….
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Author : tech365
Publish date : 2025-07-06 04:52:00
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