Source link : https://tech365.info/apple-warns-app-monitoring-transparency-might-be-disabled-in-europe/
Apple mentioned immediately that it could be “forced” to disable a key anti-ad monitoring function within the European Union, studies DPA Worldwide.
“Intense lobbying efforts in Germany, Italy and other countries in Europe may force us to withdraw this feature to the detriment of European consumers,” Apple mentioned in an announcement to DPA.
Apple is referring to App Monitoring Transparency (ATT), a function that lets iPhone and iPad customers resolve whether or not to permit apps to trace their exercise throughout different apps and web sites for promoting functions. Customers can select to permit apps to ask for permission, or flip off monitoring totally.
The anti-tracking options have been carried out in Apple’s iOS 14 updates. ATT prevents apps from accessing the promoting identifier of an iPhone, iPad, or Apple TV with out specific permission, so apps cannot monitor what customers do on their gadgets after which use the data gleaned for advert focusing on.
Germany launched a probe into App Monitoring Transparency again in 2022, and in February 2025, Germany’s Federal Cartel Workplace preliminarily dominated that Apple abused its market energy with ATT, giving itself preferential therapy, though Apple says it doesn’t gather information from third-party apps. The cartel mentioned that Apple’s restrictions made it “far more difficult” for app publishers to entry consumer information related for promoting.
In March 2025, Apple was fined…
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Author : tech365
Publish date : 2025-10-23 21:31:00
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